For the British luxury car manufacturer Bentley, we created a bespoke workshop format as part of a one-week event in Ronda, Spain. While guests were invited to test-drive the new Bentley model, we offered a tailored scent experience, perfectly aligned with the brand and its target audience.

Participants designed their own custom body mists and home scents, using curated blends inspired by the surrounding nature of Ronda. Each creation was presented in branded packaging, adding a refined finishing touch.

The workshop combined creativity with sensory exploration, reflecting the brand’s luxurious identity. This unique format resulted in an exclusive brand activation, creating not only a memorable highlight of the event but also strengthening customer engagement with Bentley on a deeper level.